About R.E.D.

Reach Engage Develop is a unique digital solutions provider. We are not a traditional digital marketing agency where all the attention is focused on the big spenders and everyone else gets the bare minimum. At R.E.D. we give every client the undivided attention they deserve. We provide tailor made digital solutions where our clients have access to our extensive expertise in digital advertising, website development and maintenance, social media management, online reputation management, location listing and much more. At R.E.D. we specialise in the automotive, hospitality and restaurant industry where we have an impressive track record with our clients.

Our Team

The Team at R.E.D. stems from the corporate sector with many years of senior management experience, across multiple industries, with the past 5 years being within digital marketing and systems, both locally and internationally. The combined experience stretches across working with large corporates and SMEs at varying levels within the supply chain. With this experience, we have learnt the importance and relevance of customer engagement in driving revenue sustainment and growth.

Core Values

BE BOLD
At R.E.D. we believe that achieving great things requires taking risks. We believe the riskiest thing you can do is to take no risks at all. We encourage all our people to make bold decisions, and not tippy toe around risk.
FOCUS ON IMPACT
At R.E.D. we focus on tackling the most important problems our clients face to maximise our impact.
MOVE FAST
At R.E.D. moving fast enables us to build more, learn more and grow more. We strive to move fast into new opportunities.
BE OPEN
At R.E.D. we believe informed people make the best decisions. We strive to offer our clients honest and accurate feedback.
BUILD VALUE
At R.E.D. we strive to build real value for our clients, our staff and our communities.

Our Philosophy

DELIVERING THE RIGHT CONTENT
We believe successful marketing lies within the formula of delivering the right content, at the right time, to the right audience, using the most suitable communication channel.
RELATABILITY & ENGAGEMENT
How your audience relates to your content directly influences the level of engagement you will achieve.
TIMING IS CRUCIAL
Timing is crucial - if you get it wrong you could miss the opportunity. We understand the importance of accurately forecasting and predicting customer needs and behaviour to ensure timely communication.
ACCURATE TARGETING
As for audience, yes the shotgun approach can sometimes work if you only consider the positive outcomes, but the damage that is done behind the scenes is unknown.
DATA TRANSPARENCY
At the core of the R.E.D. philosophy lies the importance of accurate data. Data should be the most valued asset within any business, across customer data, linked products and associated activities.

Core Values

BE BOLD
At R.E.D. we believe that achieving great things requires taking risks. We believe the riskiest thing you can do is to take no risks at all. We encourage all our people to make bold decisions, and not tippy toe around risk.
FOCUS ON IMPACT
At R.E.D. we focus on tackling the most important problems our clients face to maximise our impact.
MOVE FAST
At R.E.D. moving fast enables us to build more, learn more and grow more. We strive to move fast into new opportunities.
BE OPEN
At R.E.D. we believe informed people make the best decisions. We strive to offer our clients honest and accurate feedback.
BUILD VALUE
At R.E.D. we strive to build real value for our clients, our staff and our communities.

Our Philosphy

We believe successful marketing lies within the formula of delivering the right content, at the right time, to the right audience, using the most suitable communication channel.

The applicability of content to the recipient directly influences the level of engagement you will achieve.

Timing is crucial - if you get it wrong you could miss the opportunity. We understand the importance of accurately forecasting and predicting customer needs and behaviour to ensure timely communication.

As for audience, yes the shotgun approach can sometimes work if you only consider the positive outcomes, but what damage is done, you will not know.

Communication preferences are key to the tone with which your message is received. One size does not fit all.

At the core of the R.E.D. philosophy lies the importance of accurate data. Data should be the most valued asset within any business, across customer data, linked products and associated activities.


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